All posts tagged: U of W-Madison

Write On, Wednesday: Perfecting the Pitch

By Leslie Lindsay This past weekend, I packed my overnight bag and headed to  the University Wisconsin-Madison’s Continuing Ed Writer’s Workshop: Marketing Toolkit.   Besides the hotel room all to myself and the uninterrupted time in a coffee shop, it was a glorious–if mildly terrifying–time away from family and the hustle and bustle of”real-life.”  I got lost in my fiction world.  A little bit.   But I also got a good dose of reality.  Our instructor, Laurie Scheer started our three-hour workshop off with this statement: “There is no conspiracy against you as a writers.  You are all capable.  The publishing industry wants to hear from you.”  Wow.  Read that again if you have to.  They want you.  A wave of relief.  But still, it’s not easy.  For a writer to get noticed in the marketplace, this is what needs to happen before you pitch your book (we’re sticking mostly with the fiction model here, so if you’re a non-fiction writer, don’t take this to heart, although some of the elements do overlap).  #1  Your Logline.  Your what?!  …

Write On, Wednesday: Sharpening the Saw

By Leslie Lindsay We writer’s need continuing education like the rest of us.  Writing may not be life or death as in my former career as an R.N. where we needed to do annual competancies, CPR re-certification, and CEUs….but it is just as vital.  And I do mean that in all ways–vital to making our writing stand out, and vital to the inner writer–those of us who feel we may die if we don’t get our daily word count in.  Of course, we aren’t going to die, but well…our words tend to atrophy. So, I am gearing up for a season of conferences and retreats.  Ha!  I say that as if I am going to be shipped off to a writer’s colony or something.  Alas, I am going to just two events this year (at least that I know of). This weekend, is the Spring Fling Conference held here in Chicagoland (http://www.chicagospringfling.com/) It’s really geared towards those who write romance.  Folks like Fern Michels, Nora Roberts, & Carly Phillips (I only know those names because I am sitting here at …